Episode 37 – Monetizing Flexibility: How Flower Turns EV Charging Sites Into Valuable Grid Assets

When EV Charging Meets Flexibility Markets

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As EV adoption accelerates, charging infrastructure is evolving beyond its traditional role as an energy consumer. Increasingly, charging sites are becoming flexible energy assets that can actively support the grid while generating new revenue streams for operators.

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The growing share of renewable energy, combined with rising electricity demand, is creating a greater need for flexibility across European energy systems. This creates an opportunity for Charge Point Operators (CPOs) to participate in flexibility markets, optimize energy consumption, and improve the economics of EV charging infrastructure.

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In this episode of the FLEXECHARGE podcast, Christophe speaks with My Näslund, Business Developer at Flower, a leading Nordic flexibility and virtual power plant (VPP) operator. Together, they explore how EV smart charging, flexibility markets, and virtual power plants are helping CPOs transform charging sites into valuable grid assets.

What You Will Learn in This Episode

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This episode is packed with practical insights for CPOs, energy professionals, and infrastructure operators.

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Key learnings include:

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• What a virtual power plant (VPP) is and how it enables participation in flexibility markets
• Why EV smart charging infrastructure is becoming a valuable source of grid flexibility
• How CPOs can generate new revenue streams through flexibility trading and demand response services
• Why load management and intelligent energy control are essential for participating in energy markets
• How battery energy storage systems (BESS) and EV charging create powerful value-tacking opportunities
• Why flexibility markets can support both profitability and the wider renewable energy transition